Posted in Main Content on 08/25/2010 12:32 pm by admin
By Jeanne Hurlbert, PhD
We’ve made a video for you about how to create a survey–a one-question survey, with an opt-in–that can start the conversation with your customers in powerful ways. This “twist” on how to make a survey can not only connect you with your customers and prospects but also give you content that you can use in
social media, to build a tribe that loves you;
on your blog, to give your prospects the content they’re waiting for;
as the first stage of product creation, to know what they REALLY want to buy;
to write articles, answering common questions and building a bond and trust with prospects;
to produce traffic-magnet videos that will drive a flood of traffic to your website, blog, or Facebook fan page.
Posted in Main Content on 08/13/2010 05:03 pm by admin
By Jeanne Hurlbert, PhD
Yesterday’s call, “Your Cash-Generating Crystal Ball: Use Simple Surveys to Create Products, Build Lists, and Make Money” was so fun!
Your response even BEFORE the call blew us away: Hundreds of you registered and you gave us more than 125 WONDERFUL answers about what YOU wanted to hear on the webinar!
Well, once you started a conversation like THAT, I knew it was going to be AMAZING.
And it was: You were giving comments during the call like the one from Tobin, who said, “Keep stacking the cool!” (He really liked the part at the beginning where we showed you how to create a product and build your business by just starting with a survey!)
Many of the reactions were like Scott’s, who asked, “Why haven’t I heard about this until NOW?”
Folks were so happy that someone is FINALLY telling you how to have a real CONVERSATION with your customers and prospects, to find out what they want so you can GIVE it to them.
I mean, how simple is that?
We also told you:
The 3 key questions you need to ask to make MONEY with surveys.
How to leverage surveys for PR and publicity that you couldn’t buy with a MILLION DOLLAR advertising budget.
How surveys let you build a tribe that LOVES you, spelling the difference between falling victim to an economic downturn and making a FORTUNE from it;
The 4 survey principles that will let you read your customers’ minds to create products to order that they will BEG to buy;
How mobile surveys can put you on the cutting edge of online marketing;
You got your questions answered in the webinar and on the Q&A that we held afterwards.
And if you still have questions, please leave a comment on the blog and I’ll answer it—let’s keep the conversation going!
Well, since the call, your response has been humbling, with calls and emails to thank us for the content and the free reports.
It’s not every day that I have a conversation with someone in Slovakia AND someone in India!
We’ve gotten them, and all the new US members of our community, settled in and ready for the members-only coaching call at 1PM CDT, August 13. (I haven’t figured out how to ship a pecan pie to Slovakia and India yet, but I’m working on that . .. )
Remember, if you want to join them on that call, you CAN, but you have to act FAST to join the MySurveyExpert community.
And for those of you who WERE on the call, remember that you have to act by 5PM CDT —Saturday, 14 August—to get all the incredible things we offered you on the call because after that, the mobile package and the free mobile survey templates and the product creation package and all the other special deals will be off the table.
Posted in Main Content on 08/11/2010 09:16 am by admin
By Jeanne Hurlbert, PhD
If you’re segmenting your list (and if you’re not, you NEED to be), aweber just made the job even easier.
They’ve come up with something called Quick Stats that lets you see, with a click of your mouse, awesome statistics on the open and click rates for messages that you send out to your list or a segment of your list.
And here’s the really cool part: You can click on a button in Quick Stats to see a list of the folks who opened your email and a list of the folks who didn’t. Then, you can send a message to those who didn’t open (creating a “segment” that you can use either now or later). How cool is that?
These kinds of data are absolute gold for marketers and being able to segment your list this way, to reach out directly to people who didn’t get your message or didn’t take action is huge.
If you aren’t harnessing this kind of power in your business, we can help you get started. If you don’t have a good autoresponder company yet, that’s a BIG problem you need to solve, right away–and it’s an inexpensive fix. Just go here to sign up with aweber (full disclosure: This is our affiliate link.)
And if you need help understanding what segmentation is all about, how you can target your messages and offers more personally, join our all-new, free webinar tomorrow, because that’s just one of the powerful strategies we’ll be talking about. You can sign up here.
Posted in Main Content on 08/10/2010 05:03 pm by admin
By Jeanne Hurlbert, PhD
We’ve given you the keys to the kingdom: We’ve shown you how to craft surveys that get inside your customers’ heads, to create products they’ll beg to buy; get proof to convert prospects and keep customers buying; and find the ticking time bombs in your business, BEFORE they explode.
Now, we’re ready to take you to the next level.
We’re giving you a sneak peek at what we’re up to on a new, FREE webinar tomorrow. You can get a seat here.
On the webinar, we’ll be giving you the latest and greatest ways we’ve come up with to make money with surveys, including:
The 3 key questions you need to ask to make MONEY with surveys.
How to leverage surveys for PR and publicity that you couldn’t buy with a MILLION DOLLAR advertising budget (lots of professional PR people don’t know these tricks!);
How surveys let you build a tribe that LOVES you, spelling the difference between falling victim to an economic downturn and making a FORTUNE from it (I’ll bet you could really use this right now);
The 4 survey principles that will let you read your customers’ minds to create products to order that they will BEG to buy (this is our latest on product creation and it got 100% satisfaction from the folks at Stompernet);
How mobile surveys can put you on the cutting edge of online marketing (I can’t WAIT to show you what we’ve done in the last few weeks with mobile!);
Well, that’s not the FOCUS of the webinar, but we will be talking about what we’ve been up to and I’ll even demonstrate how mobile surveys work by letting you take one on the webinar.
You see, I’ve spent the last few works working with some amazing folks on our team–particularly Nick Thorsch, the awesome power inside Mixiv and Oliver Waller, who heads the new Monster Follow Up team–to create some incredible mobile survey templates.
These will let you push surveys out to mobile phones via SMS, or invite people to take your survey via webform.
We’ve taken all the guesswork out: We’ve created templates that show you exactly how to create a survey for all different kinds of businesses, with step-by-step instructions.
We’ll be telling you more about all this in the next few weeks.
But for now, we wanted to give you a heads up to what’s coming.
If you haven’t thought about using mobile surveys in your marketing, now is the time to start. Get in on the next big wave, right now, by going here.
Posted in Main Content on 07/27/2010 03:11 pm by admin
By Jeanne Hurlbert, PhD
OK, I messed up.
As most of you know, I live in south Louisiana and we’re big on something called “lagniappe,” or “a little something extra.” And when I sent out the message on Saturday with the info about Don Crowther’s Social Profit Formula, I left out the lagniappe.
Not very hospitable.
So, here’s what I have for you . . . I’ve got an amazing “multiplier” for Social Profit Formula. . . The idea is to give you survey strategies to make money from Don’s strategies even more quickly. And, as most of you know, I spent 25 years using surveys to study social networks and I know social media, so I’m in a pretty good spot to offer this.
I’ve put together 2 special webinars—one on using surveys to leverage social media and one on using surveys and social media to create products. Each one will be presented live, then recorded and placed in your exclusive “social profit multiplier” membership site. I’ll give you a chance to ask questions on each one AND, to make sure you get ALL your questions answered, we’ll give you a THIRD live webinar JUST for Q&A.
This WILL help you make even MORE money from Social Profit Formula. With all that we’re offering, it’s a $795 value and it’s available ONLY to folks who go here:
First, we’ve put together some really awesome content on using surveys to ramp up the power of social media that will show you
How to avoid THINKING you know your market just from social media, which is a COSTLY mistake;
How to use blog polls and LinkedIn polls effectively and even how to build buzz by linking it with national media results;
How to use lead pages effectively and tie them into your social media strategy;
How to team social media and surveys for product creation (this is KILLER content);
How to use surveys to measure social media ROI,
And much more!
In addition, we’re offering a second, phenomenal webinar on product creation. When we presented this to Stompernet, 100% of the people who took the survey were satisfied, 100% said they’d recommend the webinar to a friend. When was the last time you saw proof like THAT? In this training,
We’ll give you the EXACT process to find out what your customers want, so you can create a product they’ll BEG to buy, the process we’ve given to TOP marketers;
We’ll show you how to avoid a MAJOR pitfall that could SINK your product and maybe even your business;
We’ll show you how to use FREE tools to start the product creation process by starting the conversation about what your market wants and how to use those impressions to outline your product;
Then we’ll show you how to use a Product Creation Survey to get the roadmap for building your product, by finding out EXACTLY what they want in your product, EXACTLY how they want you to deliver it, and even what they’ll pay;
We’ll give you a Product Creation Roadmap–a detailed, step-by-step roadmap to both stages of the product creation process.
We’ll give you 2 additional special reports to multiply your social media profits:
How to Get People to Take Your Survey—a guide to how to make people WANT to take your survey, including email swipe copy AND incentives you can use!
25 Ways to Use Social Media to Create Buzz; this will show you awesome techniques for promoting your new product in social media!
To get all this, PLUS Don’s two new bonuses, just go here.